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why it is important to keep customer records
Many leisure and tourism businesses keep records of their customers. Creating and using up-to-date customer records gives an organisation a clear picture of its business and helps it to plan for the future. For example, a health club might have records of its members’ names, addresses, telephone numbers, personal fitness plans and medical details.
Accurate records are an essential part of good customer service. You will need to know how to:
Create customer records  
Find and change exisiting records
Show accuracy and confidentiality when dealing with customer records